Tickhill has made a positive start to 2018 by climbing two places in the UK Digital Influence Index. It is now ranked 284 from over 1,300 towns and cities, seeing an amazing increase of over 1,029 places in the last twelve months. In the Digital Index, Tickhill is sandwiched between the southern towns of Sudbury (283) and East Grinstead (285). In comparison to other smaller Yorkshire towns, it is ranked above Brighouse (318) and below Selby (245) with the larger cities of Sheffield and York being ranked 10 and 11 respectively.
Encouraging more retailers in Tickhill to embrace digital media is important as we know that digital influence can significantly impact footfall. Tickhill is rightly proud of its independent shops which are full of wonderful things – the #WDYT campaign is simply asking retailers and customers to talk about items in shops and cafes through digital channels.
Recent highlights from Tickhill retailers and businesses include:
- A competition led by #WDYT helped Real Ladieswear grow their online audience and draw new customers to the store. A 135% increase in Twitter followers was gained with 369 customers retweeting, commenting and liking the campaign. A total of 38 reactions and comments were gained on Heywdyt’s Facebook page with a reach of 747 people. There was a 116% increase in Real Ladieswear Instagram followers with 127 likes and 108 comments. All of this was achieved in 7 days with a simple prize –a beautiful red scarf. Read more about it here.
- Lotties Coffee and Wine Bar has been posting tempting pictures of fabulous cakes and also promoting a Valentine’s meal offer with baked camembert and wine.
- Sheffield Cheesemasters tweeted to say that its sought after Little Mester cheese would be on sale at Taylors of Tickhill from 1 February. It sold out but has since been replenished!
- Tickhill Town Councillor Nigel Cannings posts regularly about the volunteer litter picking that he organises to keep the community tidy.
- Tickhill Dental and Implant Centre used #ToothacheDay to remind people via social media of the importance of regular check ups.
- ShopAppy continue its drive through social media to encourage people to shop local online and click and collect from their nearby shops.
All these posts are helping to drive Tickhill’s position upwards in the Digital Influence Index and encourage footfall into the town. Tag your posts #Tickhill and #WDYT and we will share across our channels.