Neals Yard wanted to increase their social media following so offered customers the chance to win 6 handcreams worth £10 using #WDYT. Twitter followers increased by 34% during the competition.
Following Neal’s Yard’s RT to Win competition, the team came up with a great concept to drive people directly to their store and collect a sample hand cream as a thank you.[minti_blockquote]“We are finding that we have a whole new way of communicating with customers that we didn’t know were there”
– Margaret Cavanagh[/minti_blockquote]
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Find out how the #WDYT campaign can help increase your online audience and encourage engagement from customers.